I saw this feature on the BBC news website and liked it, so I dug around and found out about Apture. In a way this is my trial. it allows you (the website controller) to highlight sections of text and it will pull through appropriate links to content, so some examples:

  • Ligaments
  • Liverpool FC
  • Half Man Half Biscuit
  • Olympic Games

Hopefully, if this works, various embedded link-outs will appears.

Fingers crossed.